Emerging Designer Winner Announcement

Monday, 12th October, 2020

During 2020, Maxton Fox has partnered with Western Sydney University’s School of Built Environment, working with Year 2 Industrial Design students. What a year it has been!

In the beginning of the year (pre Covid-19), our Maxton Fox team briefed Year 2 students to design The Feature Chair of 2020.
A single seater piece that could be used within commercial spaces.

And so, we received 40 design submissions, design pitches and models.

Given the circumstances of not being able to attend University physically, and being bound to home (and the nearby neighbourhood) for the majority of the initial terms, and not being able to have access to model-making facilities regularly, we were overwhelmed by the students efforts and ideas. A lot of consideration went into each students’ chair design.

We reviewed the students pitches, the designs and the models and judged these all on the basis of 4 main criteria:

  1. Sustainability processes and materiality to be the major consideration
  2. Adopting our in-house capability
  3. Desirability and applicability for commercial environments (workplace, hospitality, tourism)
  4. Uniqueness

Our capability at Maxton Fox is pretty extensive. We have a lot of capability in-house from wood machining, to carpentry and cabinetry, upholstery, metal fabrication, powder-coating in-house, polishing, assembly and design consultancy.

From a complete review of the entires against the criteria, we arrived at 12 short-listed chair designs.

We then invited a small number of designers (outside of Maxton Fox), as well as key personnel within Maxton Fox to select the top 3 winning models and designs.

We are very pleased to announce the winners of 2020’s Western Sydney University and Maxton Fox competition:

Harry Williams for his Sínte Chair
Meg Dortmans for her Ada Chair
Anthony Cham for his Supertree Stool

Here are the winning designers’ chair models. How cute are they! We are currently in exploration phase within our factory, getting everything set up and ‘prototype ready’.

We look forward to sharing more on the making and development stages.

To know more, get in touch with us today here

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